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From Concept to Market A-Z: Patents, Trademarks, Manufacturing, Sourcing, Marketing, Branding, E-Commerce - Surf Goggle Chronicles

Do you have the next big idea, but not sure how to launch it? Or do you have a small business and want to take it to the next level? Welcome to the Surf Goggles Chronicles - a bipolar business roller coaster. From concept to market, through horror and success learn how Kurtis and Jon launched Kurtis Eyewear from their garage to 65 countries worldwide. From a prototype of tin foil and rubber bands, learn how these 2 guys navigated, patents, trademarks, sourcing, manufacturing, marketing, e-commerce and worldwide sales. Plus learn from their interviews with entrepreneurs, business owners, best selling authors and brand creators so you can avoid the horror and achieve success by learning from their adventures.
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From Concept to Market A-Z: Patents, Trademarks, Manufacturing, Sourcing, Marketing, Branding, E-Commerce - Surf Goggle Chronicles
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Jun 13, 2017

Why is traditional brick and mortar retail failing?  The worst year on record for retail store closures in the USA was 2008, but early into 2017 we have surpassed that.  Did consumers stop buying?  Consumer buying habits have changed and physical stores have been eclipsed by e-commerce.

 

  1. Nordstroms, Sears, Staples and K-mart -
  2. 2008 was the worst year on Record until 2017 -
  3. What’s your downtown look like? Any changes in the last 5 years? -
  4. Amazon, Etsy, Alibaba, www.WarbyParker.com -
  5. E-Commerce is open 24/7/365 -
  6. Reminders: Social Media, Newsletters, 1 Click Away -
  7. Riches in the Niches -
  8. Grow your tribe -
  9. www.SurfGogglesChronicles.com -

 

Opportunities galore for the e-commerce entrepreneur.  We hope you enjoyed this episode of SGC.  Word of Mouth means everything to us and so if you love this show please talk it up with all your buddies.  If you have questions you want answered on the show check out www.SurfGogglesChronicles.com

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