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From Concept to Market A-Z: Patents, Trademarks, Manufacturing, Sourcing, Marketing, Branding, E-Commerce - Surf Goggle Chronicles

Do you have the next big idea, but not sure how to launch it? Or do you have a small business and want to take it to the next level? Welcome to the Surf Goggles Chronicles - a bipolar business roller coaster. From concept to market, through horror and success learn how Kurtis and Jon launched Kurtis Eyewear from their garage to 65 countries worldwide. From a prototype of tin foil and rubber bands, learn how these 2 guys navigated, patents, trademarks, sourcing, manufacturing, marketing, e-commerce and worldwide sales. Plus learn from their interviews with entrepreneurs, business owners, best selling authors and brand creators so you can avoid the horror and achieve success by learning from their adventures.
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From Concept to Market A-Z: Patents, Trademarks, Manufacturing, Sourcing, Marketing, Branding, E-Commerce - Surf Goggle Chronicles
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Jan 3, 2017

Josh Beckett of Chronic Cellars @ChronicCellars gets studio time with Kurtis and Jon in this episode of Surf Goggles Chronicles.  How did Josh and Jake do it?  Another bipolar adventure from concept to market that is sure to leave you inspired, but scared.  Would you mortgage your house and bet the farm to pursue your idea?

 

  1. Growing up on a wallet farm
  2. Napa Valley vs Paso Robles
  3. Passion is everything
  4. A multi Million dollar vision or just plain crazy?
  5. Road Dog - HK, UK, USA
  6. Being Different will Scare Most
  7. Eminem and Dr. Dre - Do you know what you did?
  8. The Wine Gurus say, “We were wrong!”
  9. VP of Supply and VP of Demand
  10. Can a Wine Club be a SaaS Model?
  11. How Sofa King was almost the Shiznit
  12. Co-Branding and crossing over with the UFC
  13. Why we bought back our own wine at full price!
  14. Secret Meetings, Scary Moments with a Dream Ending


So many people said. “That will never work” and so we knew we were onto something Big!  What happens when even your dad says no?  Josh Beckett shares how he and brother Jake took a different direction and shook up the wine industry.  To learn more about @Choniccellars check out www.ChronicCellars.com .  We hope you enjoyed this episode of the Surf Goggles Chronicles.  Please subscribe to us on itunes or hit us up directly at www.SurfgogglesChronicles.com

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